A youngster cried out after he was dragged out by powerful currents while body boarding off Crooklets beach in Bude, Cornwall.
RNLI lifeguard Joby Wolfenden-Brown heard him from the shore and paddled out on his rescue board to grab him before he was pulled under the water.
The dramatic rescue on Tuesday was captured by camera mounted to Job’s safety helmet.
The one and a half minute clip shows the exhausted boy clinging to the rescue board while Joby pulls him back to the safety of the beach to be reunited with his family.
Chris Wafer, RNLI lifeguard supervisor, said: “If you’re stuck in a rip current do not panic or swim against the current, keep hold of your flotation device and raise your arm and signal for help.
“If you see somebody in trouble call 999 and ask for the Coastguard.
“Rip currents can be very dangerous so it’s best to swim or bodyboard between the red and yellow flags on an RNLI lifeguarded beach.”
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